G & Co. is a retail & consumer goods brand and market intelligence strategy consulting firm.

Our Services
At the forefront of every brand’s market and brand intelligence lies their awareness within their industry. We provide the tools necessary to benchmark your place within the retail & consumer goods and fashion, apparel, luxury industry. Using a combination of market expertise along with a mixture of internal and external data points, we enable brands to understand their market and execute actionable strategy.

Primary and Secondary Research (1.5)

G & Co’s task in conducting brand and market intelligence research requires the collection of primary and secondary data points. Through this process, we are able to explore the nuance of the market and analyze competitors, consumers, and products to help brands understand their brand and market industry placement. Retail & consumer goods and fashion, apparel, luxury customers can be certain that our research is specialized to help them meet their needs. 

End-to-End Experience(02)

Demand for impeccable customer experience is at an all time high throughout every touchpoint. At G & Co, we’ve made it our duty to ensure retail & consumer goods and fashion, apparel, luxury brands’ market and brand intelligence is spot on. From market analysis and customer understanding, to competitor analysis and product evaluation, each step of our consulting process is customer-focused and proactive on improving best-in-class practices. 

Market Mapping (03)

Market mapping and brand and market intelligence go hand-in-hand in the retail & consumer goods industry. The combination allows brands to not only understand broader market trends, but their competitive landscape as well. Through market mapping, retail & consumer goods and fashion, apparel, luxury brands can act proactively to inspire change and provoke action to accomplish goals and perfect their customer experience

Innovation Strategy (04)

When retail & consumer goods and fashion, apparel, luxury brands need to think beyond their current initiatives, G & Co lends a hand in helping brands outline fresh initiatives and goals, as well as assist in achieving those goals. Our work with brands helps them clarify their missions and priorities to fortify their customer experiences.

eCommerce (05)

With more and more consumers shopping from their desktops, mobile devices, or tablets, brand and market intelligence assists retail & consumer goods and fashion, apparel, luxury brands get an understanding of the eCommerce market. Our intelligence strategies allow retail & consumer brands to confidently provide an effortless and enjoyable shopping experience for their customers.
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About G & Co.

What is retail & consumer goods consulting?

Brand and market intelligence strategic consulting for retail & consumer goods brands means honing in on their most pressing issues and presenting solutions to the challenges at hand. Through the illustration and execution of a market and brand-aligned strategy, we create opportunities for our clients in the retail & consumer goods and fashion, apparel, luxury space that bring them closer to their missions.

Why we do retail & consumer goods consulting (02)

Markets always evolve and new challenges arise. We’re here to bring clarity to retail & consumer and fashion, apparel, luxury brands in their road ahead, supporting their missions to better serve their customers in any way we are able. Through a diverse set of talents and capabilities, we empower retail & consumer brands with impactful direction and decisive action based on brand and market intelligence.

How we do retail & consumer goods consulting (03)

Through brand and market intelligence and benchmarking against industry peers, we help gather valuable insights for retail & consumer goods and fashion, apparel, luxury brands. Our team of creative thinkers, strategists, and data scientists offers industry specialization to our perspective, providing a clear perception of competitors and the overall market for our clients.
Kevin Sonof,
VP, Strategy
Gerardo Belaskus, VP, Creative

45+ Strategist & Developers ready for what's thrown at them.

Estella Mahone,
CFO
Juan Gonzalez,
Founder & CEO
Adrian Garnica,
President

G & Co. is a strategy & retail consulting firm with leading expertise in the retail & consumer goods, and apparel, fashion, and luxury industry.

We focus on enabling enhanced customer experience and digital transformation through data benchmarking, industry research, and market and brand intelligence.

G & Co. is a full-service firm made up of diverse talents and perspectives. We’re a retail consulting firm that fulfills the promise of empowering every brand, one project at a time. 

Employees

45+ Strategist & Developers

est. 2015

Offices

1502 Sawyer St,
Houston, TX 77009

Houston

35 Hudson Yards, 31 Hudson Yards 11th Floor, New York, NY 10001

New York City

What’s the importance of working with a brand and market intelligence retail & consumer goods consulting firm?

At G & Co., our breadth of experience allows us to provide our clients with an experienced perspective. We carry a specialization in providing brand and market intelligence to retail & consumer goods and fashion, apparel, luxury brands and call on our experience of strategic consulting offerings and execution as part of our capabilities to clients. 

Our background in eCommerce and network of service adjacent partners plays to our impact in being a full-scale firm for retail & consumer goods brands. G & Co.’s work in the retail & consumer goods and fashion, apparel, luxury industry has always been centered around one thing: creating the optimal customer experience for our clients. We believe that if we always keep the consumer in mind, we will succeed in delivering the kind of impact we strive to make on the world.

What are your areas of focus as a retail & consumer goods consulting firm?

While G & Co. is a brand and market intelligence consulting firm, customer experience is at the heart of everything we do. Each of our engagements with retail & consumer goods brands and fashion, apparel, luxury is centered around aligning our approach with that of our clients’ missions and customers. No matter the engagement–whether it be competition analysis, market research mapping, benchmarking, or innovation strategy–we make the customers of our retail & consumer goods and fashion, apparel, luxury clients the most important component of our work.

Our prime areas of focus as a brand and market intelligence retail & consumer goods consulting firm include consumer compatibility, conducting primary user research, end-to-end experience strategy and execution, product and experience design, and more. The culmination of our work lies in helping our clients succeed in their short-term and long-term approaches. 

What separates G & Co. from other retail & consumer goods consulting firms?

With so many excellent strategic retail market and competition mapping consulting firms to choose from, it’s undoubtedly a little difficult to stand out. So how does G & Co. stand out? Simple. We’re both the strategists brands need and the people that can take an idea from concept to market. As a team that celebrates our wide range of skills, backgrounds, and competencies, you can rest assured that we’re ready to help your brand shine through for years to come. 

We pride ourselves on the quality of our work, all the meticulous ideation and craft that goes behind it, and the strategies we outline for our clients. Everything we do is made with the ultimate customer experience in mind. Our creative and strategic skills applied together make for the perfect combination of planning and implementation that brands love to have to meet the demands of a rapidly changing market. At G & Co., you’ll have a brand and market intelligence strategic consulting firm and a deliverable partner for UI/UX design, eCommerce, and digital experiences all under one roof. If you represent a retail & consumer goods brand or fashion, apparel, luxury brand and are looking for a strategic retail consulting firm, reach out to us at hello@g-co.agency or submit a request form.

Can your retail & consumer goods consulting firm help with competitive intelligence, data benchmarking, and omni-channel strategy?

Absolutely! As a brand and market intelligence retail & consumer goods consulting firm and a holistic digital experience and strategy agency, we are fully equipped to plan and deploy a brand’s competitive intelligence, data benchmarking, and omni-channel strategy initiatives. Additionally, we support retail & consumer goods brands in drawing a digital transformation blueprint, accelerating an online approach’s current adaptation, and establishing supplier partnerships. 

We’re well-versed in guiding emerging brands and established names in their digital journeys because of our firm’s customer experience service capabilities. We see ourselves as a direct link to our clients’ success because we think of ourselves as equal partners invested in their long-term goals. If you have a brand and market intelligence, data benchmarking, or omni-channel strategy initiative and are looking for a strategic consulting firm, reach out to us at hello@g-co.agency or submit a request form.

How can I get a proposal for a retail or consumer goods brands brand and market intelligence engagement?

If you’re looking for a brand and market intelligence retail & consumer goods brands consulting firm, please send us an email first with a quick summary of your project or an RFI/RFP. We usually reply within 24 hours to schedule an introductory call and ask any immediate questions. During our first call, we will ask some questions about the project goals, audience, budget, timeline, and other essential details. Of course, we realize we will be discussing sensitive info, and we would be more than happy to sign an NDA if necessary, but our standard is to always treat all client conversations as confidential. Please feel free to contact other consultancies to compare their capabilities and their approach. While many brand and market intelligence retail & consumer goods brands consulting firms work by the hour, we try to estimate the project cost as precisely as possible before we start. After the call, we may request various documentation such as a brief, project requirements, past reports, etc. Our proposal will include a detailed description of our brand approach, project phases, activities, deliverables, and relevant case studies.