DIGITAL STRATEGY, RETAIL STRATEGY, TRENDS AND FORECASTING
Client
Louis Vuitton
In response to seismic changes in the eCommerce landscape, Louis Vuitton needed to pivot its strategy for a more encompassing customer experience. Sweeping changes spurred a greater focus on Louis Vuitton’s digital innovation and strengthening of its eCommerce arm. G & Co. helped the French fashion house achieve an agile approach, made to help maximize its ability to achieve relevancy among the increasingly younger and more technologically adept luxury crowd.