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Innovation Strategy Agency & Consulting Firm

G & Co. is one of the top innovation strategy consulting firms, renowned for its expertise in creating visionary solutions that propel growth. With a demonstrated history of steering industry frontrunners, it harnesses state-of-the-art methodologies to achieve unmatched innovation potential, guaranteeing persistent success within a perpetually evolving business terrain.

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G & Co. has over 7+ years of experience working with Adobe Experience Cloud, helping clients to implement, integrate and optimize the platform to drive business results.
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G & Co. has a team of more than 25 employees who are certified experts across the Adobe platform.
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Innovation Strategy Agency & Consulting Firm Services

G & Co. is a premier innovation agency and consulting firm, dedicated to empowering clients with a comprehensive range of services. Our expertise lies in optimizing innovation pipelines, pinpointing disruptive opportunities, and elevating R&D strategies. We rely on a data-driven approach to unlock growth, and our agile methodologies are designed to facilitate swift adaptation in dynamic markets. From the inception of ideas to their execution, G & Co. serves as your catalyst for achieving and sustaining success.

Strategic Foresight

At G & Co., we provide strategic foresight services that serve as your compass in navigating turbulent markets. We equip our clients with predictive intelligence to effectively handle uncertainty, identify emerging trends, and capitalize on opportunities before they become evident. With our guidance, you'll chart a course towards sustained success.

Innovation Strategy

G & Co. specializes in crafting growth and innovation strategies that push your business beyond its limits. Our multidisciplinary approach redefines industries, revitalizes portfolios, and accelerates revenue growth. Collaborate with us to shape the future of your industry and stay ahead of the competition.

Opportunity Identification

Discover hidden opportunities with G & Co.'s opportunity identification service. We delve deep into markets, meticulously analyze data and trends to pinpoint untapped potential. Let us guide you in seizing these opportunities, turning them into lucrative revenue streams and sustainable competitive advantages.

Business Model Development

Our expertise in business model development transforms your ideas into profitable realities. G & Co. excels in crafting innovative, sustainable models that seamlessly adapt to market dynamics. Trust us to revitalize your business model and drive substantial growth.

Venture Building

Embark on a journey into the future with G & Co.'s venture building service. We brainstorm, incubate, and scale disruptive ventures, leveraging our vast network and unparalleled expertise. Partner with us to turn your innovation aspirations into thriving enterprises.

Growth Strategy

Experience exponential growth with G & Co.'s growth strategy service. Our data-driven insights and strategic planning will redefine your growth trajectory. Join forces with us to outpace competitors and establish market dominance.

New Product Development

Elevate your offerings with G & Co.'s new product development and service innovation consulting. We optimize development processes, infuse creativity, and successfully launch breakthrough products and services. Elevate your innovation game with our expertise.
Learn how Nike expertly curated its direct-to-consumer strategy through a meticulously refined digital experience.
Learn how Marriott Bonvoy successfully reimagined the travel experience by embracing a digital platform-driven approach.
Learn how Psycho Bunny reimagined their design for an optimized shopping experience.
Read how Burberry revolutionized the luxury fashion landscape with a groundbreaking digital transformation in commerce.

Our Impact as an Innovation Strategy Agency & Consulting Firm

G & Co. is a firm renowned for its proficiency in addressing the critical aspects of innovation strategy. Drawing upon profound industry insights, we identify new trends and technologies, ensuring clients maintain a leading position in the competitive landscape. Our customized solutions are designed to streamline resource allocation, mitigate risk, and create a culture of innovation, enabling clients to swiftly adapt to ever-changing market dynamics. Partnering with us gives you the confidence to navigate the intricate terrain of innovation, securing a lasting competitive advantage.

Market Expansion and Diversification

At G & Co., we guide our clients towards new horizons, assisting them in identifying growth markets and diversifying their presence. With precision in market analysis and strategic insights, we empower calculated expansion, reducing reliance on saturated markets while broadening revenue streams.

Product Portfolio Enhancement

Our meticulous analysis of product performance and customer demands allows G & Co. to breathe new life into client portfolios. Our strategies not only enhance existing offerings but also introduce innovations, ensuring that each product aligns seamlessly with market needs, ultimately driving profitability.

Cost Optimization

Cost optimization is a specialty of G & Co., achieved through rigorous analysis and efficiency improvements. We excel at streamlining processes, reducing wastage, and implementing sustainable practices. This results in enhanced profitability without compromising product quality or customer satisfaction.

Risk Mitigation

Specializing in mitigating innovation-related risks, G & Co. employs a thorough risk assessment approach, proactive planning, and adherence to regulatory compliance. These strategies safeguard our clients from potential setbacks, providing the confidence and resilience needed for successful innovation initiatives.

Cultural Transformation

Cultural transformation plays a pivotal role in fostering innovation, and at G & Co., we facilitate this shift. We instill a culture of creativity, adaptability, and continuous improvement within organizations. Our efforts nurture an environment where innovation thrives, ultimately enhancing competitiveness.

Technology Integration

G & Co. empowers our clients to seamlessly embrace emerging technologies. Leveraging our expertise in technology integration, we help organizations stay at the forefront of innovation. By harnessing digital solutions, we optimize processes, enhance customer experiences, and give our clients a competitive edge in the market.

Testimonial

"G & Co. is a dynamic, resourceful, and engaging team that can dive in, collaborate across teams, and deliver actionable insights. I would recommend them for any company that requires strategic thinking and leadership."

"Upon reviewing multiple alternatives, our selection fell on G & Co., - a choice that has been absolutely precise from the very start. This collaboration has brought forth immense value and positivity for Nike, making it an exceptionally gratifying endeavor."

"G & Co.'s team exemplifies strategic expertise and fearless innovation. Their commitment to solving complex problems is commendable."

"G & Co. is a blend of passion, collaboration, and unmatched digital expertise, always exceeding our business expectations."

Aaron Bellack
Manager, Marketplace Operations
Saks Fifth Avenue
Alexandra Reed
Director, Digital Marketing EMEA
Nike
Akio Tanaka
Senior Director, Digital Transformation
Toyota
Patricia Miller
Senior Director, Customer Experience
Enterprise Airline

Our Expertise as an Innovation Strategy Agency & Consulting Firm

G & Co. is a beacon of expertise in the innovation strategy industry. What sets us apart is our consultants' profound knowledge and unparalleled understanding of this sector. With years of hands-on experience, we navigate the intricate landscape of innovation with finesse, guiding clients towards visionary solutions and sustainable success.

Deep Industry Expertise

At G & Co., our hallmark lies in our profound industry expertise. Our consultants boast an intimate understanding of diverse sectors, guaranteeing that our clients benefit from finely tuned strategies tailored to their specific industry dynamics.

Proven Track Record

Our sterling track record is a testament to our capabilities. G & Co. consistently delivers tangible results, as evidenced by a portfolio brimming with success stories. Clients place their trust in us for our unmatched ability to translate innovative ideas into sustainable, real-world impact.

Cutting-Edge Methodologies

Innovation is the core of our ethos. G & Co. pioneers cutting-edge methodologies, continuously pushing the boundaries of what's possible. Our forward-thinking approaches harness the latest tools and techniques, ensuring that our clients remain at the forefront of innovation.

Customized Solutions

We firmly believe that one size does not fit all. G & Co. specializes in crafting customized solutions that align precisely with our clients' unique needs and objectives. We are dedicated to tailoring strategies that maximize innovation potential.

Global Reach and Network

Our global presence and extensive network empower our clients with unparalleled access to international markets, resources, and partnerships. With offices in Paris, London, and Hong Kong and headquarters in New York City, G & Co. is instrumental in facilitating cross-border innovation, fostering growth on a global scale.

Holistic Approach

G & Co.'s differentiator lies in our holistic approach. We consider every facet of innovation, ranging from product development to organizational culture and ecosystem collaborations. Our strategies encompass the full spectrum, ensuring that our clients achieve comprehensive innovation success.
53% increase in online campaign-driven conversion rate for Prime membership
102+ million people reached after implementation of user experience design
162% increase in online direct-to-consumer conversion
38% Uplift in brand eCommerce redesign impacting customer retention
Robust strategy delivered to meet $10 billion revenue goal by 2027
Mobile app design created from start to finish in 2-month timeline
23 million impressions generated to bolster customer retention and loyalty
Redesign accomplished in 3 months.
478% increase in campaign reach with new market targeting
100+ delivers & consumers benchmarked across the United States for a 3-month survey
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
1 million downloads of the Toyota app for convenient, vehicle management
1 million downloads of the Toyota app for convenient, vehicle management
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
100+ delivers & consumers benchmarked across the United States for a 3-month survey
478% increase in campaign reach with new market targeting
Redesign accomplished in 3 months.
23 million impressions generated to bolster customer retention and loyalty
Mobile app design created from start to finish in 2-month timeline
Robust strategy delivered to meet $10 billion revenue goal by 2027
38% Uplift in brand eCommerce redesign impacting customer retention
162% increase in online direct-to-consumer conversion
102+ million people reached after implementation of user experience design
53% increase in online campaign-driven conversion rate for Prime membership

Technologies

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FAQs

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Global Leadership

We’re 100+ individuals from across the world driven by innovation and diverse perspectives. We craft your brands innovations for the world of tomorrow.
Adrian Garnica
President
As the President of G & Co., Adrian is a visionary leader responsible for driving growth, managing teams, and fostering client relationships. With a proven track record at McKinsey and R/GA, Adrian has successfully developed and executed strategic visions, led consultant teams, secured major clients such as Nike, Google, and Louis Vuitton, and ensured top-quality project delivery. Adrian's expertise lies in scaling, operations, and client-agency collaboration.
Kevin Sonof
VP, Strategy
Kevin serves G & Co. as VP of Strategy, bringing an accomplished strategist perspective for driving growth, delivering high-quality consulting projects, and cultivating client relationships. With expertise in market research, cross-functional collaboration, and staying abreast of industry trends, Kevin has successfully worked with renowned brands such as AT&T, Verizon, Google, Facebook, and Coca-Cola.
Jimena Robles
Head of Marketing & Experience
As the Head of Marketing & Experience at G & Co. Jimena employs her skill of spearheading enterprise creative strategies and roadmaps. She previously oversaw client engagements at Edelman and Essence.
Juan Manuel Gonzalez
Chief Executive Officer
As the CEO of G & Co., Juan is a visionary leader driving the company's strategic direction and growth. With expertise in executive leadership, business development, and relationship management, Juan has successfully developed and executed business plans, expanded the firm's market presence, and worked with renowned brands such as Saks Fifth Avenue, Levi’s, and Coca-Cola while taking the company to a worldwide presence and expanding to more than fifty employees. He has been recognized by the CFDA, ANA, Wall Street Journal, and Inc.
Estella Mahone
Chief Financial Officer
Estella is a seasoned financial leader responsible for developing strategies, ensuring compliance, and optimizing financial stability. With expertise in financial planning, analysis, and risk management, Estella collaborates cross-functionally to drive strategic decision-making and enabling client missions.
Francisco Chung
VP, Digital
Francisco is a dynamic leader driving business growth through digital innovation. With a proven track record of developing and executing digital strategies, Francisco leads teams, identifies opportunities, and delivers tailored solutions for clients. With a rich background working with brands like Apple, Sony, and General Electric, he brings extensive expertise in driving growth, optimizing operations, and fostering strong collaboration with clients. His achievements have been recognized during his tenure as Creative Technical Director at Isobar, frog, and Material.
Jeff MacBride
VP, Project Management
Jeff excels in developing and implementing effective project management strategies. With a strong track record in leading teams and collaborating cross-functionally, Jeff ensures successful project delivery, client satisfaction, and continuous improvement. Having served renowned clients and brands, Jeff's expertise in scaling operations and fostering a collaborative culture is backed by achievements at Lockheed Martin and as an adjunct professor in project management.
Shaelyn Ventrano
Senior Project Coordinator
As our Senior Project Coordinator, Shaelyn's expertise lies in coordinating project activities and ensuring seamless execution. With a background as a Cryptologic Linguist and Division Lead in the US Navy, Shaelyn brings exceptional organizational and communication skills to the team to help monitor project progress, facilitate collaboration, and maintain meticulous documentation. Clients value Shaelyn's proactive approach, timely updates, and attentive service. Her dedication to process improvement and sharing best practices showcases her commitment to excellence in project management.
Jacob Wright
VP, Growth
Jacob helps G & Co. in his capacity to drive market expansion and revenue growth through strategic initiatives. With a strong business development track record in working with renowned brands like Nespresso, MGM Resorts, Microsoft, Johnson & Johnson, and Unilever, Jacob develops comprehensive growth plans, leveraging industry best practices, analyzing key performance indicators to identifiy areas for improvement and fosters a culture of collaboration and achievement. Prior experience at leading agencies includes roles as an Account Manager, Strategist, and Director of Strategy.
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