Click to Contact Us Close
The Retail & Consumer Index
Keeping Retail Leaders Up to Date with Customer Experience Insights
Get Insights Retail & Consumer Leaders Listen To & Take Action On
Get Insights Retail & Consumer Leaders Listen To & Take Action On
Subscribed
Oops! Something went wrong while submitting the form.
Direct to Consumer
Retail
eCommerce
Luxury
Consumer

UX/UI Design Agency & Consulting Firm

G & Co., a pioneering force in UX/UI design, leverages cutting-edge methodologies to create seamless, visually captivating experiences. We empower businesses to unlock their digital potential, driving customer satisfaction and sustainable growth.

Scroll down
10
Lorem ipsum dolor sit amet consectetur.
100
%
Lorem ipsum dolor sit amet consectetur. Arcu odio ultrices mauris proin.
26
G & Co. has a team of more than 25 employees who are certified experts across the Adobe platform.
7
+
G & Co. has over 7+ years of experience working with Adobe Experience Cloud, helping clients to implement, integrate and optimize the platform to drive business results.
7+
G & Co. has over 7+ years of experience working with Adobe Experience Cloud, helping clients to implement, integrate and optimize the platform to drive business results.
26
G & Co. has a team of more than 25 employees who are certified experts across the Adobe platform.
100%
Lorem ipsum dolor sit amet consectetur. Arcu odio ultrices mauris proin.
10
Lorem ipsum dolor sit amet consectetur.

UX/UI Design Agency & Consulting Firm Services

Our transformative approach to UX/UI design drives tangible business results. Thorough research, user-centric design principles, and advanced analytics form the pillars of our process, unearthing actionable insights to optimize customer journeys and enhance engagement. Collaborating closely with our valued clients, our seasoned consultants craft intuitive interfaces, streamline processes, and maximize conversions. The result is a competitive edge, heightened customer satisfaction, and sustainable growth within the dynamic digital landscape.

Digital Strategy

At G & Co., our mission is to pioneer forward-thinking digital strategies that propel our clients to success. We understand the importance of aligning client objectives with the ever-changing market trends and the evolving needs of users. Through our data-driven approach, we meticulously analyze insights to tailor plans that optimize digital presence, drive customer acquisition, and unlock untapped revenue streams. With our expertise, our clients stay one step ahead in the dynamic and rapidly evolving digital landscape.

User Experience

At G & Co., we place user experience at the core of everything we do. Our design philosophy revolves around putting humans first, ensuring that every interaction is seamless and intuitive. By carefully listening to user feedback, we craft experiences that go beyond expectations, leaving users delighted at every step. Through our expertise, our clients witness heightened user satisfaction, increased brand loyalty, and sustained business success.

Web Design

We take pride in our ability to create visually captivating and functionally robust web designs that leave a lasting impact on our clients' digital presence. Our designs are a seamless fusion of aesthetics and usability, resulting in engaging platforms that effectively communicate the unique brand identity of each client and drive valuable conversions. In the fiercely competitive online arena, our work sets our clients apart, giving them a distinct edge in their respective industries.

User Research

We place user research at the heart of our design process. Our comprehensive research methods allow us to uncover invaluable insights into user behaviors and preferences. Armed with these data-driven findings, we pride ourselves on curating tailored solutions that anticipate user needs, optimize their journeys, and establish meaningful connections between our clients' offerings and their target audiences. It is through this meticulous approach that we drive exceptional results and ensure the success of our clients in the ever-evolving digital landscape.

Persona & User Journey Mapping

We emphasize the importance of crafting vivid personas and insightful user journey maps that breathe life into raw user data. By stepping into the shoes of users, we gain invaluable empathy and understanding, allowing us to see through their eyes. These visualizations serve as guiding beacons for our clients, enabling them to create personalized experiences that deeply resonate with users at every stage of their journey. The result is a powerful formula that fuels lasting engagement and fosters unwavering loyalty among users.

Information Architecture

We excel at bringing clarity and coherence to even the most complex information structures through meticulous information architecture. Our solutions are designed to streamline content organization, providing users with intuitive navigation and quick access to crucial information. This optimal user experience not only fosters increased engagement but also empowers informed decision-making among our clients' target audiences. With our expertise in crafting user-centric designs, we help our clients create digital experiences that leave a lasting impact.

Interaction Design

Our passion lies in crafting captivating interactive experiences that leave users spellbound and inspire them to take action. With our expert interaction designers at the helm, we seamlessly blend form and function, creating intuitive interfaces that beckon users to delve deeper and engage wholeheartedly. Through this approach, we empower our clients to forge meaningful connections with their audience and achieve tangible business results that make a lasting impact.

User Testing

We believe in leaving no room for guesswork when it comes to design. That's why we invest in rigorous user testing using diverse methodologies. By validating our designs, identifying pain points, and refining interactions based on user feedback, we ensure that our clients' solutions resonate with their target audience. This iterative approach not only boosts usability but also enhances customer satisfaction and fosters unwavering loyalty among users.
Learn how Nike expertly curated its direct-to-consumer strategy through a meticulously refined digital experience.
Learn how Chase strategically fortified customer loyalty through optimized digital channels and customer-centric journeys.
Learn how Marriott Bonvoy successfully reimagined the travel experience by embracing a digital platform-driven approach.
Read how Burberry revolutionized the luxury fashion landscape with a groundbreaking digital transformation in commerce.

Our Impact as an UX/UI Design Agency & Consulting Firm

At G & Co., our unique position allows us to take on critical challenges in the UX/UI design landscape, empowering our clients to gain a formidable competitive edge. Through data-driven insights and user-centric methodologies, we have mastered the art of transforming complex design problems into seamless experiences that captivate users. Our holistic approach ensures cohesive interactions, streamlined navigation, and brand alignment, effectively addressing pain points and enhancing customer satisfaction. By partnering with G & Co., clients can expect a quantifiable boost in user engagement, customer loyalty, and market differentiation, propelling them ahead of competitors and fueling sustained business growth.

User Experience Optimization

At G & Co., user experience optimization is our forte, driven by thorough research to understand the unique needs and preferences of users. Through human-centric design and iterative prototyping, we pride ourselves on crafting seamless interactions that continuously delight users and elevate engagement. Our data-driven approach ensures a tailored user experience, ultimately leading to improved customer satisfaction and fueling sustained business growth.

Conversion Rate Optimization

At G & Co., we take pride in delivering exceptional conversion rate optimization through the power of advanced analytics and A/B testing. Meticulously analyzing user behavior allows us to identify friction points and optimize the user journey, ultimately leading to higher conversion rates. With our iterative design approach and data-backed strategies, our clients achieve maximum returns on their digital investments, ensuring their success in the competitive digital landscape.

Mobile Responsiveness

G & Co. provides our clients with the confidence that their digital platforms will deliver consistent and engaging experiences across various devices. Our team employs responsive design techniques and conducts rigorous testing to ensure seamless adaptability, capturing users' attention and fostering positive interactions on all screen sizes. With our dedication to creating user-centric experiences, we empower our clients to thrive in the mobile-first digital landscape.

Information Architecture & Navigation

At G & Co., crafting intuitive information architecture and navigation solutions is our expertise. Through meticulous planning and user-centric design, we streamline content organization, ensuring users can find relevant information effortlessly. Our designs promote seamless interactions, reducing cognitive load and driving superior user experiences that result in higher engagement. With our focus on enhancing user satisfaction, we empower our clients to make a lasting impact in the digital landscape.

Brand Consistency

We hold brand consistency in the highest regard throughout our design process. Seamlessly integrating brand elements, we ensure that every touchpoint reflects our client's unique identity. By crafting cohesive experiences, we reinforce brand recognition and establish a strong emotional connection with users, ultimately bolstering loyalty and building invaluable brand equity. With our unwavering commitment to preserving the essence of our clients' brands, we pave the way for lasting success in the hearts and minds of their target audience.

Visual Design

At G & Co., our visual design expertise holds the power to captivate users and strengthen brands. By seamlessly blending aesthetics and functionality, we create visually appealing interfaces that go beyond the ordinary. Our designs have the ability to evoke emotions and align perfectly with the essence of the brand, leaving a lasting impression on users. This, in turn, fosters a positive perception of the client's offerings and drives greater user engagement, solidifying their position in the competitive digital landscape.

Testimonial

“G & Co. has an innovative approach to benchmarking and developing digital experiences. Their specialization in retail and luxury made them our top choice when it comes to improving the customer journey through digital and physical experiences.”

"Upon reviewing multiple alternatives, our selection fell on G & Co., - a choice that has been absolutely precise from the very start. This collaboration has brought forth immense value and positivity for Nike, making it an exceptionally gratifying endeavor."

"G & Co.'s team exemplifies strategic expertise and fearless innovation. Their commitment to solving complex problems is commendable."

"G & Co. is a blend of passion, collaboration, and unmatched digital expertise, always exceeding our business expectations."

Catherine Maillet
Manager, Digital
LVMH
Alexandra Reed
Director, Digital Marketing EMEA
Nike
Akio Tanaka
Senior Director, Digital Transformation
Toyota
Patricia Miller
Senior Director, Customer Experience
Marriott Bonvoy

Our Expertise as a UX/UI Design Agency & Consulting Firm

At G & Co., our expertise in UX/UI design sets us apart, providing invaluable knowledge and understanding to our enterprise clients. With a multidisciplinary team and a proven track record of success, we possess a deep understanding of user behavior, design principles, and emerging trends. This expertise empowers us to deliver comprehensive, data-driven solutions that align clients' digital strategies with user needs, leading to heightened customer satisfaction and a distinctive competitive edge in today's dynamic digital landscape. Our dedication to excellence drives us to continue pushing boundaries, ensuring our clients stay ahead in an ever-evolving digital world.

Innovative Approach

At G & Co., our innovative approach sets us apart as we embrace cutting-edge technologies and design methodologies. By constantly pushing boundaries and exploring novel solutions, we pride ourselves on delivering groundbreaking user experiences that captivate audiences and redefine industry standards. This empowers our clients to stay ahead in the ever-evolving UX/UI design landscape, as we continue to drive excellence and innovation in every project we undertake.

Comprehensive Research & Insights

Comprehensive research is the driving force behind our design decisions. Through in-depth user research, market analysis, and competitive benchmarking, we gain invaluable insights that form the foundation of our strategies. This data-driven approach empowers us to create tailored experiences that deeply resonate with users, fostering strong connections and exceeding our clients' expectations. Our dedication to research and excellence ensures that every project we undertake is built on a solid understanding of our clients' target audience and their unique needs.

Holistic Design Thinking

Our design thinking approach is holistic, encompassing the entire user journey. By immersing ourselves in users' perspectives, we craft seamless interactions that transcend individual touchpoints. Our designs are meticulously aligned with our clients' overall business objectives, ensuring a cohesive and transformative user experience that drives engagement and fosters unwavering brand loyalty. With a focus on user-centricity and business impact, we strive to deliver experiences that leave a lasting impression on users and elevate our clients' brands to new heights.

User-Centric Design Philosophy

Users are the core of our focus. Our human-centric design philosophy places user needs and preferences at the forefront, driving every aspect of our design process. By prioritizing user empathy and feedback, we take pride in crafting intuitive experiences that deeply resonate with audiences. This approach empowers our clients to deliver exceptional user satisfaction, solidifying their position as leaders in the competitive digital landscape.

Agile Prototyping & Iterative Design

We wholeheartedly embrace an agile approach to UX/UI design, prioritizing rapid prototyping and iterative design cycles. This dynamic process enables us to gather early user feedback, swiftly refine designs, and continuously optimize solutions. By being agile, we ensure that our clients receive high-quality deliverables that precisely meet user needs and align with their business objectives. This commitment to adaptability and excellence forms the cornerstone of our success in delivering exceptional user experiences and driving tangible results for our clients.

Seamless Development Integration

At G & Co., our collaboration with development teams is paramount. We work closely together, providing detailed design specifications and continuous support throughout the implementation process. This seamless integration ensures that our design vision remains intact, delivering consistent user experiences across various platforms and devices. By fostering strong partnerships with our development teams, we facilitate the efficient deployment of our solutions, resulting in impactful and cohesive digital experiences for our clients and their users.

Continuous Support & Optimization

Our commitment to clients goes beyond project completion. We take pride in offering continuous support and optimization services, always monitoring and refining our designs based on user feedback and emerging trends. By staying proactive, we empower our clients to adapt to evolving user needs and maintain their competitive edge in the ever-changing digital landscape. Our dedication to ongoing improvement ensures that our clients' digital experiences remain exceptional and effective, driving long-term success and customer satisfaction.

International Reach & Global Perspective

Our global reach gives us a unique advantage when it comes to our clients' projects. With a diverse perspective and understanding of designing for different cultures and markets, our team is well-equipped to tackle international challenges. This international reach enables us to cater to diverse user demographics, ensuring that our clients' digital products resonate and succeed on a global scale. By embracing cultural nuances and tailoring experiences to various regions, we help our clients unlock new opportunities and achieve widespread success in the global marketplace.
53% increase in online campaign-driven conversion rate for Prime membership
102+ million people reached after implementation of user experience design
162% increase in online direct-to-consumer conversion
27% Increase in mobile banking transactions through digital enhancements
38% Uplift in brand eCommerce redesign impacting customer retention
Robust strategy delivered to meet $10 billion revenue goal by 2027
25% increase in customer satisfaction with a mobile app design & development revamp for improved guest experience
Mobile app design created from start to finish in 2-month timeline
23 million impressions generated to bolster customer retention and loyalty
478% increase in campaign reach with new market targeting
100+ delivers & consumers benchmarked across the United States for a 3-month survey
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
1 million downloads of the Toyota app for convenient, vehicle management
1 million downloads of the Toyota app for convenient, vehicle management
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
100+ delivers & consumers benchmarked across the United States for a 3-month survey
478% increase in campaign reach with new market targeting
23 million impressions generated to bolster customer retention and loyalty
Mobile app design created from start to finish in 2-month timeline
25% increase in customer satisfaction with a mobile app design & development revamp for improved guest experience
Robust strategy delivered to meet $10 billion revenue goal by 2027
38% Uplift in brand eCommerce redesign impacting customer retention
27% Increase in mobile banking transactions through digital enhancements
162% increase in online direct-to-consumer conversion
102+ million people reached after implementation of user experience design
53% increase in online campaign-driven conversion rate for Prime membership

Technologies

Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button
Lorem ipsum dolor sit amet
Lorem ipsum dolor sit amet consectetur. Ut posuere egestas tellus gravida feugiat.
Button

FAQs

No items found.

Global Leadership

We’re 100+ individuals from across the world driven by innovation and diverse perspectives. We craft your brands innovations for the world of tomorrow.
Judith Rangel
VP, Digital Experience
As the VP of Digital Experience at G & Co. Judith employs her skill of spearheading client satisfaction initiatives and harmonizing objectives with a thriving company culture. She previously oversaw client engagements at Projekt22 and Globant, managing accounts for Samsung, Google, Amazon, and Peloton.
Adrian Garnica
President
As the President of G & Co., Adrian is a visionary leader responsible for driving growth, managing teams, and fostering client relationships. With a proven track record at McKinsey and R/GA, Adrian has successfully developed and executed strategic visions, led consultant teams, secured major clients such as Nike, Google, and Louis Vuitton, and ensured top-quality project delivery. Adrian's expertise lies in scaling, operations, and client-agency collaboration.
Kevin Sonof
VP, Strategy
Kevin serves G & Co. as VP of Strategy, bringing an accomplished strategist perspective for driving growth, delivering high-quality consulting projects, and cultivating client relationships. With expertise in market research, cross-functional collaboration, and staying abreast of industry trends, Kevin has successfully worked with renowned brands such as AT&T, Verizon, Google, Facebook, and Coca-Cola.
Estella Mahone
Chief Financial Officer
Estella is a seasoned financial leader responsible for developing strategies, ensuring compliance, and optimizing financial stability. With expertise in financial planning, analysis, and risk management, Estella collaborates cross-functionally to drive strategic decision-making and enabling client missions.
Juan Manuel Gonzalez
Chief Executive Officer
As the CEO of G & Co., Juan is a visionary leader driving the company's strategic direction and growth. With expertise in executive leadership, business development, and relationship management, Juan has successfully developed and executed business plans, expanded the firm's market presence, and worked with renowned brands such as Saks Fifth Avenue, Levi’s, and Coca-Cola while taking the company to a worldwide presence and expanding to more than fifty employees. He has been recognized by the CFDA, ANA, Wall Street Journal, and Inc.
Francisco Chung
VP, Digital
Francisco is a dynamic leader driving business growth through digital innovation. With a proven track record of developing and executing digital strategies, Francisco leads teams, identifies opportunities, and delivers tailored solutions for clients. With a rich background working with brands like Apple, Sony, and General Electric, he brings extensive expertise in driving growth, optimizing operations, and fostering strong collaboration with clients. His achievements have been recognized during his tenure as Creative Technical Director at Isobar, frog, and Material.
Jeff MacBride
VP, Project Management
Jeff excels in developing and implementing effective project management strategies. With a strong track record in leading teams and collaborating cross-functionally, Jeff ensures successful project delivery, client satisfaction, and continuous improvement. Having served renowned clients and brands, Jeff's expertise in scaling operations and fostering a collaborative culture is backed by achievements at Lockheed Martin and as an adjunct professor in project management.
Shaelyn Ventrano
Senior Project Coordinator
As our Senior Project Coordinator, Shaelyn's expertise lies in coordinating project activities and ensuring seamless execution. With a background as a Cryptologic Linguist and Division Lead in the US Navy, Shaelyn brings exceptional organizational and communication skills to the team to help monitor project progress, facilitate collaboration, and maintain meticulous documentation. Clients value Shaelyn's proactive approach, timely updates, and attentive service. Her dedication to process improvement and sharing best practices showcases her commitment to excellence in project management.
Jacob Wright
VP, Growth
Jacob helps G & Co. in his capacity to drive market expansion and revenue growth through strategic initiatives. With a strong business development track record in working with renowned brands like Nespresso, MGM Resorts, Microsoft, Johnson & Johnson, and Unilever, Jacob develops comprehensive growth plans, leveraging industry best practices, analyzing key performance indicators to identifiy areas for improvement and fosters a culture of collaboration and achievement. Prior experience at leading agencies includes roles as an Account Manager, Strategist, and Director of Strategy.
Ready to unlock growth?
Contact Us