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Luxury
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Luxury Market Entry Strategy Agency & Consulting Firm

G & Co. stands as the epitome of excellence in the luxury market entry strategy industry, offering unparalleled expertise and a stellar track record. As a dynamic luxury market entry strategy agency and consulting firm, we redefine success for brands, consistently delivering innovative solutions that elevate market penetration and ensure sustained growth in the competitive luxury landscape.

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G & Co. has over 7+ years of experience working with Adobe Experience Cloud, helping clients to implement, integrate and optimize the platform to drive business results.
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G & Co. has a team of more than 25 employees who are certified experts across the Adobe platform.
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Luxury Market Entry Strategy Agency & Consulting Firm Services

G & Co. is at the forefront of elevating luxury market entry strategy, offering tailored solutions that redefine success for our clients. Leveraging extensive market research, we guide brands through optimal entry modes, mitigating risks with precision. Our expertise extends to nuanced customer analysis, fostering brand development strategies that resonate with discerning consumers. From omnichannel marketing to digital prowess and creative intelligence, we deploy comprehensive approaches that enhance brand visibility and loyalty, ensuring our clients navigate the intricate luxury landscape with confidence and achieve unparalleled business performance.

Data-Driven Market Research

G & Co. employs meticulous market research methodologies, providing our luxury market entry strategy clients with actionable insights. Our data-driven approach ensures a comprehensive understanding of market dynamics, enabling informed decisions that drive successful market entry and sustained growth.

Brand Resonance and Development

At G & Co., we craft bespoke brand development strategies that resonate with the essence of luxury. Our meticulous approach, fueled by market intelligence, ensures the creation of compelling brand narratives, establishing a strong presence and fostering enduring connections with discerning consumers.

Customer Analysis

Harness the power of consumer understanding with G & Co.'s customer analysis expertise. Through advanced analytics, we decode consumer behavior in the luxury sector, enabling our clients to tailor their offerings and engagement strategies precisely, thereby maximizing customer satisfaction and loyalty.

Strategic Entry Mode Strategy

G & Co. excels in devising optimal entry mode strategies for luxury brands. Leveraging our profound market insights, we guide clients in selecting the most effective market entry channels, ensuring a seamless and impactful introduction, while mitigating risks and maximizing returns.

Risk Assessment

Mitigate uncertainties with G & Co.'s rigorous risk assessment. Our seasoned consultants analyze potential challenges in the luxury market, offering strategic foresight and risk mitigation plans. Navigate the intricate landscape confidently, ensuring a resilient market entry strategy that stands the test of time.

Omnichannel Marketing

G & Co. pioneers omnichannel marketing solutions, seamlessly integrating online and offline channels. Elevate brand visibility and consumer experiences with our cohesive approach, ensuring a synchronized presence across all touchpoints and driving engagement throughout the luxury customer journey.

Creative Intelligence Redefinition

Tap into the realm of creativity with G & Co.'s creative intelligence services. Our innovative strategies, grounded in market insights, redefine luxury aesthetics and storytelling, establishing an emotional connection with consumers that transcends traditional boundaries and sets your brand apart.

Digital Marketing

G & Co. leverages cutting-edge digital marketing strategies to amplify your luxury brand's digital footprint. From targeted online campaigns to immersive experiences, our digital experts craft a bespoke approach that enhances brand visibility, fosters engagement, and propels your brand to digital prominence.

Global Perspective and Cultural Sensitivity

With a global presence spanning key luxury markets, G & Co. offers clients a unique advantage. Our diverse team provides a global perspective, understanding cultural nuances and consumer behaviors across borders. This ensures that our clients' market entry strategies are not only globally informed but also culturally sensitive, fostering success in diverse consumer segments.
Learn how Nike expertly curated its direct-to-consumer strategy through a meticulously refined digital experience.
Learn how Chase strategically fortified customer loyalty through optimized digital channels and customer-centric journeys.
Learn how Marriott Bonvoy successfully reimagined the travel experience by embracing a digital platform-driven approach.
Read how Burberry revolutionized the luxury fashion landscape with a groundbreaking digital transformation in commerce.

Our Impact as a Luxury Market Entry Strategy Agency & Consulting Firm

G & Co. adeptly tackles the intricacies of luxury market entry by seamlessly integrating a consumer-centric paradigm and strategic business objectives. Our method involves regular success check-ins, ensuring alignment with client goals and proactive resolution of concerns. With the groundbreaking Acumen research platform, surveying a vast consumer base, we provide unparalleled insights into brand health and consumer experiences, enabling clients to navigate market trends and sentiment effectively. Global in scope, G & Co.'s strategic prowess transcends boundaries, offering clients a distinct competitive edge in the dynamic luxury landscape.

Market Penetration Excellence

G & Co. pioneers market penetration through meticulous research and strategic insights, ensuring clients secure a distinctive position in the luxury sector. Our data-driven approach identifies niche opportunities, allowing brands to captivate discerning consumers and achieve unparalleled success in the competitive market.

Adaptive Technology Integration

At G & Co., we seamlessly integrate cutting-edge technologies into luxury market entry strategies. By staying ahead of technological trends, we empower clients to optimize operations, enhance customer experiences, and maintain a competitive edge. Our adaptive technology solutions ensure brands thrive in the dynamic digital landscape.

Data Privacy and Security Assurance

G & Co. prioritizes data privacy and security, critical elements in luxury market entry. We implement robust measures to protect customer data, ensuring compliance with global regulations. Our approach builds trust among consumers, safeguarding brand reputation and establishing a secure foundation for market success.

Customized Training Programs

Going beyond consultation, G & Co. offers customized training programs, empowering client teams with the skills and knowledge essential for successful market entry. Covering market dynamics, consumer behavior, and industry trends, our programs equip teams to navigate the luxury landscape effectively, fostering sustainable business impact.

Strategic Partnership Facilitation

G & Co. excels in fostering strategic partnerships within the luxury sector. Leveraging our extensive network and market insights, we connect clients with key players, influencers, and collaborators. These alliances amplify brand reach, providing unique growth opportunities and positioning clients as industry leaders.

Testimonial

"G & Co. is a dynamic, resourceful, and engaging team that can dive in, collaborate across teams, and deliver actionable insights. I would recommend them for any company that requires strategic thinking and leadership."

"Upon reviewing multiple alternatives, our selection fell on G & Co., - a choice that has been absolutely precise from the very start. This collaboration has brought forth immense value and positivity for Nike, making it an exceptionally gratifying endeavor."

"G & Co.'s team exemplifies strategic expertise and fearless innovation. Their commitment to solving complex problems is commendable."

"G & Co. is a blend of passion, collaboration, and unmatched digital expertise, always exceeding our business expectations."

Aaron Bellack
Manager, Marketplace Operations
Saks Fifth Avenue
Alexandra Reed
Director, Digital Marketing EMEA
Nike
Akio Tanaka
Senior Director, Digital Transformation
Toyota
Patricia Miller
Senior Director, Customer Experience
Marriott Bonvoy

Our Expertise as a Luxury Market Entry Strategy Agency & Consulting Firm

G & Co., with its 100+ strong team of strategists and experience specialists, stands as an industry authority in luxury market entry strategy. Our extensive portfolio, featuring renowned clients such as Nike, Saks Fifth Avenue, Marriott, and Levi’s across diverse sectors, underscores our unparalleled depth of expertise. By publishing Industry Indexes and being a certified minority business enterprise (MBE), we showcase not only our thought leadership but also our commitment to excellence. Recognized by esteemed entities like the Wall Street Journal, CFDA, and ANA, our leadership's engagements at prestigious events like CFDA, ANA, and NRF further solidify our position as a trusted source and key contributor in the luxury market entry strategy landscape.

Innovative Strategies

G & Co. pioneers the luxury market entry strategy industry with innovative approaches. We meticulously craft bespoke strategies, combining deep industry insights, consumer trends, and cutting-edge methodologies. Our commitment to pushing boundaries ensures clients embark on distinctive market entry journeys, standing out in a competitive landscape with strategies that redefine the norms.

Expert Team

Our team comprises over 100 specialists, bringing a depth of knowledge and experience to luxury market entry strategy. With diverse backgrounds and skills, our experts collaborate seamlessly to deliver innovative solutions. This expert synergy ensures that clients benefit from a comprehensive and nuanced approach, driving success in the complex luxury landscape.

Data-Driven Solutions

At G & Co., our luxury market entry strategy is anchored in data-driven precision. We harness advanced analytics, predictive modeling, and consumer behavior insights to inform strategic decisions. This data-centric approach empowers clients with a comprehensive understanding of market dynamics, enabling them to make informed choices, minimize risks, and optimize their market entry strategies with unrivaled precision.

Certified Minority Business

As a certified Minority Business Enterprise (MBE) by the National Minority Supplier Development Council (NMSDC), G & Co. embraces diversity and inclusion. This certification not only reflects our commitment to fostering an inclusive business environment but also offers clients assurance in our integrity, ethical practices, and dedication to excellence in the luxury market entry strategy arena.

Customer-Centric Approach

At G & Co., a customer-centric approach is embedded in our methodology. We prioritize understanding client objectives and concerns through regular success check-ins, ensuring our strategies align seamlessly with their goals. This personalized approach ensures that our luxury market entry solutions not only meet but exceed client expectations, fostering enduring partnerships.

Global Presence

With a global footprint encompassing New York City, Shanghai, London, Paris, and Hong Kong, G & Co. brings a unique advantage to clients in the luxury market entry strategy sector. Our global perspective allows us to comprehend diverse consumer behaviors and cultural nuances, enabling us to craft strategies that resonate authentically across borders.

Real Estate & Accommodation

G & Co. extends its expertise to the luxury real estate sector, providing tailored market entry strategies for luxury apartments, condos, homes, penthouses, and other premium properties. Our deep understanding of the real estate market ensures that clients in this domain benefit from strategic insights that maximize market penetration and client engagement.

Automotive & Transportation

In the realm of luxury automotive and transportation, G & Co. leverages its expertise to redefine market entry strategies for luxury autos, private jets, and yachts. Our data-driven approaches and industry insights empower clients to navigate the competitive landscape, establishing a distinguished presence in the world of high-end transportation.

Fashion & Apparel

G & Co. leads the way in luxury market entry strategies for fashion and apparel, covering haute couture, designers, jewelry, and watches. Our deep industry connections, coupled with trend analysis and consumer behavior insights, position clients for success, ensuring their brands make a lasting impact in the competitive fashion domain.

Beauty & Personal Care

Navigating the luxury beauty landscape requires finesse, and G & Co. excels in providing market entry strategies for cosmetics and makeup products. Our understanding of evolving beauty trends and consumer preferences allows clients to introduce products with precision, capturing the attention of discerning luxury consumers.

Food & Beverage

In the realm of luxury dining and fine beverages, G & Co. crafts market entry strategies that elevate brands. From gourmet food to fine wine and spirits, our expertise in consumer behavior and market dynamics ensures that clients stand out in the competitive food and beverage sector, securing a distinguished market position.

Travel & Hospitality

G & Co. redefines luxury market entry for hotels, resorts, and travel services. With a focus on creating immersive experiences, our strategies resonate with high-net-worth individuals seeking luxury tourism and travel. Clients partnering with us secure a prominent place in the competitive landscape of luxury travel and hospitality.

Home Goods & Interior Design

For luxury furniture, home goods, and interior design, G & Co. provides market entry strategies that emphasize aesthetic sophistication and consumer engagement. Our insights into evolving design trends and consumer expectations ensure that clients in this sector captivate discerning audiences and establish a lasting brand presence.

Health & Wellness

G & Co. extends its expertise to luxury health clubs and wellness facilities, offering market entry strategies that prioritize the holistic well-being of consumers. Our data-driven approach and understanding of wellness trends ensure that clients in this sector connect with high-net-worth individuals seeking premium health and wellness experiences.

Consumer Goods

In the realm of consumer goods, G & Co. excels in crafting market entry strategies for luxury retail. From consumer packaged goods to retail outlets, our expertise in market analysis and consumer behavior ensures that clients launch with impact, establishing a strong foothold in the competitive luxury consumer goods market.

Leisure & Experiences

G & Co. pioneers market entry strategies for luxury experiences and leisure activities, ensuring clients stand out in a competitive landscape. From exclusive events to sports, our approach combines creativity with consumer insights, allowing clients to curate unparalleled luxury experiences that captivate high-net-worth individuals.

Financial & Clientele

In the domain of luxury high-net-worth individuals (HNWI) and wealth management, G & Co. offers market entry strategies that resonate with discerning clientele. Our understanding of financial trends and client expectations ensures that brands in this sector connect authentically with affluent consumers, fostering enduring relationships.
53% increase in online campaign-driven conversion rate for Prime membership
102+ million people reached after implementation of user experience design
162% increase in online direct-to-consumer conversion
27% Increase in mobile banking transactions through digital enhancements
38% Uplift in brand eCommerce redesign impacting customer retention
Robust strategy delivered to meet $10 billion revenue goal by 2027
25% increase in customer satisfaction with a mobile app design & development revamp for improved guest experience
Mobile app design created from start to finish in 2-month timeline
23 million impressions generated to bolster customer retention and loyalty
478% increase in campaign reach with new market targeting
100+ delivers & consumers benchmarked across the United States for a 3-month survey
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
1 million downloads of the Toyota app for convenient, vehicle management
1 million downloads of the Toyota app for convenient, vehicle management
Full-scale, responsive UX/UI design for desktop, mobile, and tablet created in 2 months
100+ delivers & consumers benchmarked across the United States for a 3-month survey
478% increase in campaign reach with new market targeting
23 million impressions generated to bolster customer retention and loyalty
Mobile app design created from start to finish in 2-month timeline
25% increase in customer satisfaction with a mobile app design & development revamp for improved guest experience
Robust strategy delivered to meet $10 billion revenue goal by 2027
38% Uplift in brand eCommerce redesign impacting customer retention
27% Increase in mobile banking transactions through digital enhancements
162% increase in online direct-to-consumer conversion
102+ million people reached after implementation of user experience design
53% increase in online campaign-driven conversion rate for Prime membership

Technologies

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FAQs

What are the key benefits of hiring a luxury market entry strategy agency for enterprise businesses?

Engaging a luxury market entry strategy agency offers enterprise businesses multifaceted advantages. Foremost, our agency, G & Co., brings a wealth of industry-specific insights and market intelligence, minimizing risks associated with entering new markets. Our comprehensive strategies not only target market gaps but also leverage our extensive network and relationships to provide clients with exclusive opportunities, enhancing their competitive edge in the luxury sector.

How can a luxury market entry strategy agency enhance the global market positioning of an enterprise company?

G & Co. excels in elevating the global market positioning of enterprise companies through meticulous analysis and strategic implementation. By aligning market entry strategies with the unique strengths and aspirations of our clients, we ensure a tailored and impactful approach. Leveraging our deep understanding of international markets, we position enterprises to capitalize on emerging trends, fostering sustained growth and prominence on a global scale.

What specific industries does a luxury market entry strategy agency typically cater to, and how diverse is their client portfolio?

G & Co.'s luxury market entry strategy expertise spans a diverse array of industries, showcasing our versatility. Our client portfolio extends across retail, fashion, luxury, apparel, and consumer goods, including collaborations with esteemed brands like Nike, Saks Fifth Avenue, Marriott, and Levi's. This diversity underscores our capability to tailor strategies to the unique demands of each industry, ensuring impactful market entry.

How does a luxury market entry strategy agency approach the integration of technology and data-driven solutions to optimize market entry for enterprise clients?

G & Co. pioneers the integration of technology and data-driven solutions into luxury market entry strategies for enterprise clients. Our approach involves leveraging advanced analytics, artificial intelligence, and market intelligence tools to gain a nuanced understanding of target markets. This enables our clients to make data-informed decisions, optimizing their market entry and ensuring a seamless and efficient transition into new territories.

In what ways does a luxury market entry strategy agency ensure a customer-centric approach, aligning their strategies with the unique objectives and concerns of enterprise clients?

At G & Co., our commitment to a customer-centric approach is ingrained in our methodology. Regular success check-ins with clients ensure that our strategies align precisely with their objectives and concerns. By proactively addressing client needs and concerns, we create a personalized experience that goes beyond conventional consulting. Our strategies are finely tuned to resonate with the unique goals and challenges faced by enterprise clients, fostering enduring partnerships.

What expertise does a luxury market entry strategy agency offer in terms of navigating cultural nuances and understanding diverse consumer behaviors across global markets?

G & Co. brings unparalleled expertise in navigating cultural nuances and understanding diverse consumer behaviors across global markets. Our seasoned consultants possess a deep understanding of cultural subtleties, enabling us to tailor market entry strategies that resonate authentically with local audiences. Through extensive research and cross-cultural insights, we ensure that our clients enter new markets with a profound understanding of the unique consumer dynamics in each region, positioning them for success.

How does a luxury market entry strategy agency address the specific challenges and opportunities associated with the real estate and accommodation sector within the luxury market?

In addressing challenges and opportunities in the real estate and accommodation sector within the luxury market, G & Co. employs a holistic approach. We leverage our in-depth knowledge of the luxury real estate landscape, incorporating market trends, consumer preferences, and regulatory considerations into our strategies. Whether entering new markets or optimizing existing portfolios, our agency navigates complexities with finesse, ensuring that clients capitalize on opportunities and overcome challenges in the dynamic luxury real estate sector.

In the realm of automotive and transportation, what strategies does a luxury market entry strategy agency employ to position high-end brands successfully and capture the attention of luxury consumers?

G & Co. implements strategic brilliance in the automotive and transportation sector, ensuring the successful positioning of high-end brands. Our approach encompasses a meticulous analysis of consumer preferences, market trends, and competitor landscapes. Through innovative positioning, storytelling, and experiential strategies, we captivate the discerning tastes of luxury consumers. Our comprehensive market entry strategies set the stage for high-end automotive brands to secure a distinctive and coveted position in the luxury market.

Can a luxury market entry strategy agency provide insights into their approach for crafting market entry strategies tailored to the dynamic and competitive landscape of the fashion and apparel industry?

Crafting market entry strategies for the dynamic fashion and apparel industry is a forte at G & Co. Our experts delve into the intricacies of the luxury fashion landscape, employing a data-driven approach to uncover emerging trends, consumer behaviors, and competitive benchmarks. By marrying creativity with analytical precision, our strategies ensure that clients navigate the ever-evolving fashion industry with agility and establish a compelling presence that resonates with luxury consumers worldwide.

How does a luxury market entry strategy agency contribute to the success of enterprises in the beauty and personal care sector, particularly in terms of launching luxury cosmetics and makeup products?

G & Co. propels enterprises in the beauty and personal care sector to success by offering specialized insights into launching luxury cosmetics and makeup products. Our strategies encompass a deep dive into consumer trends, ingredient preferences, and the competitive landscape. Through meticulous market analysis and consumer behavior insights, we guide clients in creating products that align seamlessly with luxury consumer expectations, establishing a strong foothold in this competitive sector.

What tools and solutions do leading luxury global market entry strategy consulting firms utilize to drive international business development and ensure global business growth?

Leading luxury global market entry strategy consulting firms, such as G & Co., leverage advanced tools and solutions for international business development. This includes cutting-edge analytics platforms, market intelligence tools, and proprietary databases. These resources enable a nuanced understanding of global markets, facilitating informed decision-making and ensuring sustainable global business growth for our enterprise clients.

What are the key components of effective cross-border solutions employed by distinguished luxury global market entry strategy tools to facilitate seamless international market growth for clients?

Distinguished luxury global market entry strategy tools prioritize effective cross-border solutions. G & Co. incorporates comprehensive market research, risk assessment models, and adaptive entry strategies. Our tools facilitate seamless international market growth for clients by addressing regulatory complexities, cultural considerations, and market-specific challenges. Through a tailored approach, we ensure our clients navigate cross-border dynamics with precision, optimizing opportunities for successful global market entry.

In the realm of international business development, how can a luxury global market entry strategy agency strategically assist companies in achieving their goals and ensuring a successful global business growth trajectory?

In the realm of international business development, G & Co., a luxury global market entry strategy agency, strategically assists companies in achieving their goals. Our approach involves a deep dive into market trends, consumer preferences, and competitor landscapes. By identifying market entry points, mitigating risks, and creating bespoke market entry strategies, we guide enterprises toward a successful global business growth trajectory. Our customer-centric approach ensures that strategies are aligned with unique objectives, fostering sustained growth and market prominence.

How does a leading luxury global market entry strategy agency integrate cross-national expansion tactics and cross-border solutions to drive international business development for clients seeking global market entry?

A leading luxury global market entry strategy agency, like G & Co., seamlessly integrates cross-national expansion tactics and cross-border solutions to drive international business development. Leveraging our extensive expertise, we conduct thorough market analyses, identifying strategic entry points and mitigating risks associated with cross-border complexities. Our adaptive approach ensures that clients achieve successful global market entry, optimizing opportunities and establishing a robust international business development trajectory.

What role do cutting-edge tools and technologies play in the international brand strategy consulting offered by top-tier luxury global market entry strategy companies, contributing to their clients' global business growth?

In the realm of international brand strategy consulting, top-tier luxury global market entry strategy companies, including G & Co., harness cutting-edge tools and technologies to contribute to their clients' global business growth. Our experts utilize advanced analytics, artificial intelligence, and market intelligence tools to craft brand strategies that resonate authentically with diverse international audiences. By aligning brand narratives with local nuances and cultural insights, we empower our clients to cultivate a global brand presence that drives sustained growth.

How does an industry-leading luxury global market entry strategy consulting firm provide tailored solutions for international business development, addressing the unique needs and objectives of companies pursuing global expansion?

G & Co., an industry-leading luxury global market entry strategy consulting firm, provides tailored solutions for international business development by understanding the unique needs and objectives of each client. Our customer-centric approach involves regular success check-ins, ensuring strategies align precisely with client goals. By integrating client feedback, addressing concerns proactively, and tailoring solutions to industry-specific requirements, we guarantee a strategic alignment that fosters sustained global expansion success for enterprises across diverse sectors.

How does an overseas expansion strategy differ from a luxury market entry strategy, and what tools or methodologies can luxury market entry strategy companies employ to ensure successful international market penetration?

An overseas expansion strategy, distinct from a luxury market entry strategy, involves a broader scope and intricate considerations. G & Co., a luxury market entry strategy expert, employs advanced methodologies to ensure successful international market penetration. By conducting extensive market research, risk assessments, and utilizing adaptive entry strategies, we tailor our approach to each client's unique objectives. Our tools integrate cultural insights, regulatory analysis, and consumer behavior data to facilitate a seamless overseas expansion that aligns with the exclusive demands of the luxury market.

In what ways can a luxury expansion strategy agency contribute to the success of a brand's overseas expansion strategy, ensuring a seamless and impactful entry into new international markets?

A luxury expansion strategy agency, such as G & Co., significantly contributes to the success of a brand's overseas expansion strategy by ensuring a seamless and impactful entry into new international markets. Our expertise lies in crafting strategies that blend creativity with analytical precision. By considering cultural nuances, consumer behaviors, and market trends, we create bespoke plans that resonate authentically in diverse regions. Through strategic partnerships, innovative positioning, and tailored experiences, we guarantee our clients a compelling and impactful presence as they expand their brand into new international markets.

How do leading luxury growth strategy agencies utilize innovative tools to craft and implement effective expansion strategies for clients seeking to enter new markets?

Leading luxury growth strategy agencies, exemplified by G & Co., leverage innovative tools to craft and implement effective expansion strategies. Our arsenal includes cutting-edge analytics platforms, market intelligence tools, and proprietary databases. By integrating these tools, we offer clients detailed insights into market trends, consumer behaviors, and competitor landscapes. This enables us to create strategies that not only resonate authentically in new markets but also position our clients for sustained growth and success.

Global Leadership

We’re 100+ individuals from across the world driven by innovation and diverse perspectives. We craft your brands innovations for the world of tomorrow.
Adrian Garnica
President
As the President of G & Co., Adrian is a visionary leader responsible for driving growth, managing teams, and fostering client relationships. With a proven track record at McKinsey and R/GA, Adrian has successfully developed and executed strategic visions, led consultant teams, secured major clients such as Nike, Google, and Louis Vuitton, and ensured top-quality project delivery. Adrian's expertise lies in scaling, operations, and client-agency collaboration.
Kevin Sonof
VP, Strategy
Kevin serves G & Co. as VP of Strategy, bringing an accomplished strategist perspective for driving growth, delivering high-quality consulting projects, and cultivating client relationships. With expertise in market research, cross-functional collaboration, and staying abreast of industry trends, Kevin has successfully worked with renowned brands such as AT&T, Verizon, Google, Facebook, and Coca-Cola.
Jimena Robles
Head of Marketing & Experience
As the Head of Marketing & Experience at G & Co. Jimena employs her skill of spearheading enterprise creative strategies and roadmaps. She previously oversaw client engagements at Edelman and Essence.
Juan Manuel Gonzalez
Chief Executive Officer
As the CEO of G & Co., Juan is a visionary leader driving the company's strategic direction and growth. With expertise in executive leadership, business development, and relationship management, Juan has successfully developed and executed business plans, expanded the firm's market presence, and worked with renowned brands such as Saks Fifth Avenue, Levi’s, and Coca-Cola while taking the company to a worldwide presence and expanding to more than fifty employees. He has been recognized by the CFDA, ANA, Wall Street Journal, and Inc.
Estella Mahone
Chief Financial Officer
Estella is a seasoned financial leader responsible for developing strategies, ensuring compliance, and optimizing financial stability. With expertise in financial planning, analysis, and risk management, Estella collaborates cross-functionally to drive strategic decision-making and enabling client missions.
Francisco Chung
VP, Digital
Francisco is a dynamic leader driving business growth through digital innovation. With a proven track record of developing and executing digital strategies, Francisco leads teams, identifies opportunities, and delivers tailored solutions for clients. With a rich background working with brands like Apple, Sony, and General Electric, he brings extensive expertise in driving growth, optimizing operations, and fostering strong collaboration with clients. His achievements have been recognized during his tenure as Creative Technical Director at Isobar, frog, and Material.
Jeff MacBride
VP, Project Management
Jeff excels in developing and implementing effective project management strategies. With a strong track record in leading teams and collaborating cross-functionally, Jeff ensures successful project delivery, client satisfaction, and continuous improvement. Having served renowned clients and brands, Jeff's expertise in scaling operations and fostering a collaborative culture is backed by achievements at Lockheed Martin and as an adjunct professor in project management.
Shaelyn Ventrano
Senior Project Coordinator
As our Senior Project Coordinator, Shaelyn's expertise lies in coordinating project activities and ensuring seamless execution. With a background as a Cryptologic Linguist and Division Lead in the US Navy, Shaelyn brings exceptional organizational and communication skills to the team to help monitor project progress, facilitate collaboration, and maintain meticulous documentation. Clients value Shaelyn's proactive approach, timely updates, and attentive service. Her dedication to process improvement and sharing best practices showcases her commitment to excellence in project management.
Jacob Wright
VP, Growth
Jacob helps G & Co. in his capacity to drive market expansion and revenue growth through strategic initiatives. With a strong business development track record in working with renowned brands like Nespresso, MGM Resorts, Microsoft, Johnson & Johnson, and Unilever, Jacob develops comprehensive growth plans, leveraging industry best practices, analyzing key performance indicators to identifiy areas for improvement and fosters a culture of collaboration and achievement. Prior experience at leading agencies includes roles as an Account Manager, Strategist, and Director of Strategy.
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